Cooper Hewitt says...
Founded in 1991 by industrial designers Bill Moggridge (2009 NDA Lifetime Achievement award winner), David Kelley, Mike Nuttall and, later joined by Tim Brown, IDEO is known for its holistic, human-centered, and innovative approach to design. Whether developing products or services, IDEO often starts the design process by talking to and closely observing consumers—the end users—to better understand design problems and develop potential solutions. The consultancy has designed everything from household products and interactive digital media to systems and environments.
Dennis Boyle met David Kelly while at Stanford. The two stayed together and started a design consulting firm that specialized in engineering product design, which later become IDEO. Boyle was inately interested in the hows and whys in product development and his curiousity provided the dynamic creativey behind the team at IDEO.
